Upon reaching out to the seller, it’s crucial for the client to look into the lead info carefully. In the initial interaction, leverage the lead source for a personalized approach. 

For example, if the source is “Nationwide Investors Group” you can say as follows “Hi this is John with Nationwide Investors Group. It seems you have filled out a form on one of our websites expressing potential interest in selling your property at (address)… I am contacting you to confirm if that is still the case”. This tailored approach significantly enhances your chances of successful conversion. 

Note: take a careful look at the source and provider of a lead in the top right corner.