Summary
Financing helps homeowners say yes sooner. Keep the talk short and transparent.

When to introduce

After you present Good/Better/Best and hear a price-related pause.

20-second script

“We have monthly payment options through a financing partner. No pressure—many homeowners choose this to keep cash free. Want to see what $X–$Y/mo looks like for the Better option?”

Do’s & don’ts

• Do show total price and monthly estimate side-by-side.

• Do disclose basics (APR range, term, credit check handled by lender).

• Don’t promise approvals or give legal/financial advice.

• Don’t bury fees; keep it plain.

Follow-up

• Send a one-page PDF with steps and FAQs.

• If declined, pivot to repair or phased work when appropriate.